Founder and Principal Consultant - Eugenie Bostrom

strategist, internal activist & story-teller

Eugenie is an organizational, campaign, and personal goals strategist; with a focus on growth and mission alignment, and a knack for networking and proficient writing; A public-relations and partnerships expert, she brings a triple-threat of significant experience in the government, non-profit and corporate sectors. Prior to starting Embracing the Bear, she was a non-profit executive; helping Conservation Legacy grow from a small regional non-profit to a national organization serving 27,000 people annually and one of the largest cooperative partners to the US federal government within 3 years. There she managed corporate, and government partnerships and oversaw public relations and communications for multi-regional and multi-brand campaigns and sub-organizations. Prior to that role, she worked in the federal sector: overseeing strategic partnerships, analyzing and translating public policy, and managing multiple campaigns for the Obama Administration.

She loves connecting dots, seeing the big picture & identifying the exciting small steps to get there. 

To view Eugenie’s affiliations, board positions, and certifications, visit her Linkedin Profile

To view Eugenie’s affiliations, board positions, and certifications, visit her Linkedin Profile

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The Writer

Eugenie is also a writer: a poet, a memoirist and an advocate of all things healing and natural.

To peruse her musings or enquire about speaking engagements please visit www.eugeniebostrom.com


EVENTS and Facilitation director - SONIA Parekh

logistical wizard, vibe-setter & master of ceremonies

Sonia is an International Corporate Project-Manager turned Impact & Wellness Event-Planner and coordinator. After years in the corporate fashion industry managing international brand-expansion for brands like Burton, Dorothy Perkins, Evans, Miss Selfridge, Topshop, Topman and Wallis, Sonia felt called to more personal-expansion and service-based work.

Since her pivot she’s helped to expand the world of sound-healing and wellness based opportunities across London and beyond; working with Cherebella & Tim Wheater as well as the Wonderment Festival to execute world-wide events, retreats and trainings, additionally helping to launch and grow London’s unique House of Wisdom.

She now combines her corporate brand savvy with her naturally grounding and healing inclinations to support Embracing the Bear’s clients and members on their journeys in expansion.

She loves dancing, exploring, nature, reading, meditation, and finding new ways to connect with anyone who crosses her path.


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